Trusted by over 1.000.000 customers for over 14 years
4.5 
3,208 Google Reviews*
* as of 24/01/24
Book your rental car in Iceland here
- All insurance included
- Airport location
- Blue+ Reward Club
- Zero Waiting time
- Online Check-in
- Key box pick-up
Trusted by over 1.000.000 customers
for over 14 years
- All insurance included
- Airport location
- Blue+ Reward Club
- Zero Waiting time
- Online Check-in
- Key box pick-up
Trusted by over 1.000.000 customers for over 14 years
Life's too short to worry
We got you covered
Life's too short to worry
We got you covered
- Free cancellation
- Pay on arrival for a worry free booking
- 24/7 service assistance
- Blue+ Reward program
- Sign up for 5% discount
- Refer a friend for more discount
- Online check-in
- Zero waiting time
- Keybox Pick-up option
Life's too short to wait in line
Check-in online and get on the road quicker than ever and quicker than anywhere else.
Online check-in
By bringing the rental process from the desk to your device we ensure an unmatched car rental service with Zero Waiting Time and Keybox Pick Up option.
Life’s too short to wait in line!
Zero waiting time and
keybox pick up
Waiting in line is a thing of the past with our industry leading service. Get your keys and get on the road faster than ever and faster than anywhere else.
Safety is our
priority
With Iceland’s newest fleet, we put our customers safety above anything else. As locals we know our roads like the back of the good hands that you are in with Blue.
Blue+ is our
reward program
We're constantly innovating to show appreciation for our loyal customers and their valuable reviews. Blue + is our way to say thank you!
Join now for 5% discount.
WHY RENT A CAR IN ICELAND WITH BLUE CAR RENTAL
We at Blue Car Rental set out to provide travellers with the best service possible and we treat them in the same way as we ourselves would want to be treated. Driving around our beautiful island relies heavily on your rental car and with new cars only your excellent experience is guaranteed.
WHY RENT A CAR IN ICELAND WITH
BLUE CAR RENTAL
We at Blue Car Rental set out to provide travellers with the best service possible and we treat them in the same way as we ourselves would want to be treated. Driving around our beautiful island relies heavily on your rental car and with new cars only your excellent experience is guaranteed
ZERO LIABILITY
when opting for our Liability Waiver
ZERO WAITING TIME
at the counter when you check-in online
ZERO HIDDEN COST
or on-site additional expenditure
ZERO CONTACT DELIVERY
when you check in online
ZERO EMISSION
when opting for our Carbon Neutral Option
ZERO DEPOSIT
when picking up the car
For questions about our rental cars or driving in Iceland
Check out our FAQ's
Our FAQ's are quite detailed. You should find most answers you seek there along with solid information about our Car Rental services. Check it out so that you are better informed for your Iceland road trip.
Read moreMessage us on social media
For quick and interactive communications, you are welcome to message us on Facebook for information about our rental cars or services. Make sure to check out our lively profile while you are at it.
Read moreDrop us a line
Feel free to drop us a line if you have any questions about our rental cars or services. We are happy to help and have a less than 24 hour guarantee response rate to any inquiry.
Read more
Affiliate Programs and
Travel agencies
Whether you are a fully operating Travel Agency or looking to inspire your followers, we got the solution for you.
Our seamless and transparent solutions enable you to start booking and earning commission right away.
Earn commission by coming a part of our affiliate program. Our affiliate program is fully transparent and the set up is as simple as possible. Click below for more information
Safe travel with
Blue Car Rental
Driving in Iceland is a unique experience, and we want everyone to enjoy it in the safest way possible.
Safety is, and always will be, the top priority of Blue Car Rental. Our goal is to ensure a safe journey for all our customers while they travel on the roads of Iceland. We strongly believe by doing so we can increase road safety for our customer’s and insure a better experience.
That's why we offer the Blue Car Rental Safe Travel solution. A web solution designed to increase safety for our customers. The purpose is to promote safe traveling in Iceland by providing useful information and road assistance. Therefore, assisting customers before and during their trip in Iceland.
Manage your booking
You can log in to your booking at any time through our Manage Booking feature. There you can view and modify your booking details without any hassle at the tip of your fingers.
Go electric with Blue
If you're looking for an eco-friendly vacation in Iceland, you are in luck. We got just the right option for you!
Blue Car Rental has added Electric Vehicles (EV) to its rental car's selection. Giving customers the opportunity for a fully electric self-drive tour in Iceland. We are proud to contribute towards sustainable tourism and assist our customers with reducing their carbon footprint while traveling.
